Adidas treats esports deals like media partnerships, not sponsorship deals
A Brand History: adidas – Merchant of Tennis – Canada's Experts
The History of adidas: Moments that Made the Brand | The Sole Supplier
Football and Fashion: A Brief History of Adidas and Football — The Sporting Blog
A Brief History of the adidas Samba | SneakerNews.com
15 Female Student-Athletes Sign Nil Agreements With adidas
The Nazi history of Adidas, the sportswear giant that took weeks to drop Kanye West over antisemitism | Breaking News | jewishaz.com
FIFA
adidas | FIFA Partners - FIFA Museum (english)
Major League Soccer, Adidas Agree To $700 Million Extension
Adidas ends Chelsea sponsorship six years early - BBC News
adidas - adidas and the Argentine Football Association announce the extension of their partnership until 2022
Adidas | Real Madrid CF
List of Adidas sponsorships - Wikipedia
How Adidas Maintains its Edge in the Sports Fashion Industry
Major League Soccer and adidas extend landmark partnership through 2024 | MLSSoccer.com
Adidas - Wikipedia
Ranking the 10 greatest Adidas - sponsored footballers of all time
Adidas ends Chelsea sponsorship six years early - BBC News
Adidas, caught in the crosshairs of Kanye saga, has a complicated history with Jews | The Times of Israel
LeBron James & Adidas: The Unorthodox History - Boardroom
